Daniel Kaufman is a multiple award winning commercial director. Over the past 9 years he has directed more than 400 commercials, working with such clients as Budweiser, McDonalds, Nestle, Walmart and Comcast and with top-level advertising agencies like Goodby-Silverstein, McCann Erickson and TBWA/Chiat-Day. His work has garnered many accolades – AICP Honors (3 times), AICE (campaign of the year) and others. Recently he has directed commercials for eHarmony, X-Box, the NFL, Boston Market, ABC, Comedy Central, Toyota and Ikea.
One of the unusual aspects of Mr. Kaufman’s advertising career is that he is often asked to write and concept the very commercials that he directs – something which rarely happens in the industry. Consequently, in 2006 he opened BOGADA, a boutique advertising agency and production company to service the needs of several clients including Insight Communications, the country’s eighth largest cable television operator.
Simultaneous to his commercial directing, Daniel still remains active in long-form content. With his co-writer, Michael Craven, he wrote the feature screenplay BIG SHOT which won the Gold Prize in Comedy at the PAGE International Screenplay Awards being chosen from more than 1900 other entries. His script, CLEAN won the Samuel Goldwyn writing award and another script THE CONVERSATION PIECE is in active development. Mr. Kaufman’s short-films have also won awards and screened around the world. In April, 2012, Mr. Kaufman completed Listen to Grandpa, Andy Ling – a TV pilot starring Elliott Gould (as Director/Executive Producer ). Mr. Kaufman is also a leader in the world of Internet content and has created viral web pieces for companies like LG Televisions and Old Navy that have garnered more than 15,000,000 unique views.
As an author/photographer, Daniel wrote the book To Be A Man (Simone & Shuster, 1994) in which he visually explored the issue of male identity and conflicting gender expectations. His photographic work has been viewed in solo and group shows around the country and internationally.
Before moving to the creative side of the industry, Mr. Kaufman was an executive in the business of film and television production and distribution. He was Vice-President of Acquisition at Caleco Pictures and Vice-President of Development at Ron Lyon Productions.
As an actor, Daniel trained with the Royal Shakespeare Company at the Guildhall School of Music and Drama. He has more than fifty professional stage credits as well as numerous film and television appearances.
Mr. Kaufman was graduated Magna Cum Laude from U.C. Berkeley. He has a Master of Fine Arts in Film Directing from UCLA (where he was the only Film student in the 75 year history to also complete the theater directing course). He also is an Acting Associate to the Guildhall School of Music and Drama – the Associate School of the Royal Shakespeare Company.